Making it happen

As business development professionals we attract new customers and strategically improve a company’s market position for financial growth. We create and implement a business development strategy to identify new business opportunities, build customer relationships and negotiate and close business deals.

We analyze market conditions, gather information on potential clients, review competition, generate leads, prepare presentations, make sales pitches, build client relationships, develop budgets, financial analysis, create and implement marketing campaigns.

PRM Tactics


Review Referral Base
Complete analysis of past, current and future referral sources to identify growth and attrition

Review Past, Current and Future Marketing Campaigns
Analyze campaigns and determine areas of improvement

Marketing Ideas and Campaigns
Provide fresh ideas and campaigns to align with your volume growth initiatives

Pro-Active Scheduling Techniques
Implement strategic avenues to keep the schedule full and capture lost business

Sales and Marketing Assessment
Assess all sales and marketing efforts and provide direction for future efforts

Marketing Communication Assessment
Review and evaluate current materials, advertisements, messages and the like to ensure market consistency

Utilization Reports
Lay the foundation of vital reports based on referral activity

Case Volume Variance Report
Demonstrate different ways to measure referral performance

Sales Call Tips and Guidance
Present information which ensures best performance while performing office visits

Underperforming Referral Sources
Identify referral sources who could bring more business based on their volume

Patient Satisfaction Survey Structure
Provide and review patient satisfaction questions, methodology and results

Elective Procedure/Cooperative Marketing/Logistics/Measurement
Offer all the tools, logistics, follow-up, etc. to get the most elective procedure marketing

Systematic Credentialing Process
Introduce and implement the process to recruit new referral sources

Scheduler Satisfaction Survey Structure
Provide and review scheduler satisfaction questions, methodology and results

Provide and Review Referral Source Satisfaction Survey Structure
Provide and review satisfaction questions, methodology and results

Marketing and Compliance Training
Practice compliance laws and the effects on marketing to referral sources

Referral Source Marketing (2nd tier)
Methods on how to assist physicians with marketing while remaining compliant

Employer/Payer Marketing
Introduce pro-active marketing tactics to consumers

Referral Source Targets
Identify and uncover new targets with the most potential to increase volume

Staff Accountability for Referrals
Determine other staff members and assign responsibilities to assist in the marketing efforts

Other Reports
Review current reports and recommend/alter reports to increase effectiveness

Advertising Objective Standard Process
Implement the Objective Standard process for advertising to remain compliant